We’ll focus on how to produce and publish social media content that is relatable, tangibly human, and produced on a level and scale that is within the boundaries of limited resources.
- Part I: What is your ‘show’?
- Part II: Where should we be on social media?
- Part III: When should we publish?
- Part IV: How do we attract an audience?
Part V: What if our content isn’t perfect?
About the Presenter:
James Jefferies, CFSA Digital Marketing Manager
James is a veteran nonprofit marketing and social media professional who prizes great storytelling in written and visual form, having had deeply rewarding experiences as a Programming Coordinator at Aspen Film, and as the first Social Media Manager for Visit Tucson (2017-2022).
He earned his Bachelor of Arts in Political Science and Media Arts Producing at The University of Arizona, was a summer intern for Conan O’Brien, and is a two-time winner of Tucson Weekly’s Best of Tucson award for Best Instagram (2020 & 2021).
When not working, James enjoys screening films with his partner, honing his own video creation skills, and being the most attentive cat dad he can be.
